网络传播实务-宝阳悦读网

　　　　

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网络传播实务

作者：张佰明

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内容简介:

本教材《网络传播实务》紧贴网络实践发展现实，在把握网络传播脉络的基础上，坚持教材内容的实用性，能够提高读者的实际操作能力。参与《网络传播实务》编写的人员具有丰富的媒体从业经验，主要编著者张佰明、李志宏和蔡越越横跨学界和业界的良好背景，能够有效搭建理论和实践之间的桥梁。《网络传播实务》穿插了大量直观、生动、新鲜的案例，便于读者对网络传播理论的理解和接受，让读者一目了然。《网络传播实务》的配套课件中，附有每一章的“延伸阅读”内容，这些内容绝大部分都是编著者撰写并公开发表的论文或亲自参与操作的案例，对于理解教材内容有很大帮助。

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