超级营销：引爆超级销量的营销7步法则-宝阳悦读网

　　　　

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超级营销：引爆超级销量的营销7步法则

作者：柯清锋

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本书立足于国内外品牌营销理论的新成果，融入了互联网时代的新理念、新技术、新举措，全面阐述了品牌系统的落地策略与实战路径，并对星巴克、苹果、宜家、优衣库、江小白、三只松鼠、爱彼迎等案行了深度剖析，致力于为企业提供行之有效的营销解决方案。本书适合企业中高层管理者、市场营销人员、品牌营销服务机构、广告策划机构阅读参考，也可作为高校市场营销、管理专业的本科生、研究生以及MBA学员的课程教材。

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