国际商务管理的语言沟通与跨文化交际联动路径研究-宝阳悦读网

　　　　

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国际商务管理的语言沟通与跨文化交际联动路径研究

作者：张凤

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随着世界经济全球化的发展，管理者迫切需要对跨文化沟通中的差异性有深刻的认识，并学会处理跨文化背景下的沟通问题。本书是国内一本优秀的跨文化沟通著作，书中涵盖的主题是由跨国公司员工、跨文化沟通技巧教授及国际商务学会会员组成的德尔菲专家组精心选择的，内容全面而实用。书中详细分析了文化和跨文化沟通的性质，提供了与跨文化沟通有关的商务谈判实用指南和丰富信息，包括如何进行跨国或跨地区商务谈判，如何书写不同的商务信函等内容。

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0.247559s

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