内容经济内容驱动下的商业模式创新-宝阳悦读网

　　　　

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内容经济内容驱动下的商业模式创新

作者：谢利明

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《内容经济内容驱动下的商业模式创新》从“互联网+内容产业”爆发所带来变革讲起，剖析当下内容产业价值，阐述泛娱乐时代的IP商业模式、直播经济、内容营销、内容电商、内容变现及内容创业等内容，同时给出造“互联网+内容产业”的独到见解。适合营销总经理/副总、市场总监、大区经理、营销经理/总监等中高层管理者阅读。

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0.263919s

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